District of Columbia: Business Resource Center: Loan Package Components

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Loan Package Components

Establish Your
Organization

Industry Background
- Research on the industry
- Articles supporting industry
- Focus group videotapes (if any)
Management Team/Staff
- Description of management team (if any)
- Biographies and/or resumes
- Professional and financial references
Market Analysis
- Description
- Competition
- Target consumer base
Marketing Plan
- Distribution
- Sales
- Advertising/marketing campaigns

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